KITE Victers Channel 2 Is Set To Air This Month

As it turns 15, the KITE Victers (Versatile ICT-enabled resource for student) channel is taking another big step forward during this COVID-19-induced crisis. After a successful trial, Victers’ Channel 2 could air this month.

A decade and a half after its inauguration by former Chief Minister VS Achuthanandan on August 3, 2006, Victers is the mainstay of First Bell, the state government’s digital education program for school students during the pandemic. It is estimated that Victers affects nearly 50 lakh students.

The pandemic, according to Anvar Sadath K., CEO of Kerala Infrastructure and Technology for Education (KITE), could be one of the biggest challenges Victers has faced. On the one hand because it was unexpected and on the other hand because it required a lot of coordination in the deployment of digital content.

Highlight of efforts

Mr Sadath, who has been in charge of KITE and Victers for a decade, says the culmination of two decades of effort since the introduction of computer education in the state has helped meet the COVID-19 challenge . Victers, he emphasizes, does not operate in a vacuum. It relies on a digital infrastructure in schools and teachers who deliver the content. Together, all of them made it possible to carry out digital classes for the students.

The biggest challenge, however, was positioning Victers as a channel on the cable network after its launch. Receive-only terminals (ROTs) were needed earlier to receive the channel. It wasn’t until 2009 that he got a place on Asianet, a kind of breakthrough.

Other significant events in the Journey of the Victors were the live webcast of state school art festivals in Kollam and the state capital in 2008 and 2009, he said.

A major milestone was securing the # 1 spot in TAM ratings, courtesy of educational reality show Haritha Vidyalayam, Sadath said.

24 lessons now

Today, KITE broadcasts 24 lessons in 12 hours – from 7:30 a.m. to 7:30 p.m.

The second Victers channel, a request for COVID-19 times, will allow more lessons to be broadcast during the day and will target more groups of students, he said.

The pandemic has also helped make the channel highly visible, especially since it is available on direct-to-home services, in addition to the cable network, says Sadath.


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